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Offline Exhibition and Sales Online Live Broadcast EBICO Shines at ISH2021 China Heating Exhibition

Offline Exhibition and Sales Online Live Broadcast EBICO Shines at ISH2021 China Heating Exhibition
May 21, 2021 Page Views: 33 Author: EBICO Burner Font Size: S M L

Since 1996, ISH China & CIHE - China International Heating, Ventilation, Air Conditioning, Bathroom and Home Comfort Systems Exhibition has become the annual event of the whole HVAC industry chain in Asia and the preferred platform for global brands to debut their new products. ISH China & CIHE defines product categories from basic attributes and introduces three themes of "Energy", "Water" and "Comfort Life" to explore the huge potential of HVAC market and navigate the development direction of the industry.

 

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In the afternoon of the 11th, the truck carrying the EBICO exhibits slowly drove into the exhibition hall. As the logisticians moved and unpacked the truck, the "real" EC-GR low-NOx series VIC burners gradually emerged. With the help of the trailer, the several-tonne behemoth was moved to the EBICO booth, surrounded by the movers. All exhibits were wrapped in plastic film and placed in the corresponding positions in an orderly manner. Our exhibitors were busy in front and back, cleaning the booth, placing posters, coordinating materials and ensuring the smooth running of the exhibition.

 

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In order to bring more professional introduction and more intimate service to visitors, EBICO has deployed its best and brightest to form a team of super "hardcore" exhibitors: marketing specialists from the headquarters who are well versed in the characteristics of all EBICO products, regional managers who are proficient in retrofitting standards around the world, and senior engineers who are familiar with various technical information. They bring customers integrated service consultation on the introduction, selection, logistics, installation, commissioning and training of burners and their supporting systems to enhance the market's brand recognition of EBICO.

 

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The offline exhibition is an excellent platform to meet with potential customers. During the three days of the exhibition, the exhibition hall received hundreds of visitors, many of whom were representatives of heavyweight companies. Throughout the exhibition, our team met with more than ten industry leaders, all of whom are leading companies in the domestic heating industry, and had in-depth conversations about future trends in the HVAC industry from their own perspectives. In addition, the efforts made by EBICO in foreign trade level were rewarded. Foreign visitors from Europe, Africa and Southeast Asia, although with different skin color, showed great interest in EBICO's exhibits and frequently took photos with their cell phones.

 

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In order to adapt to the trend of short video traffic and expand the influence of offline exhibitions, the EBICO e-commerce team linked up with the offline exhibitions and broadcast the status of the exhibition in real time on platforms such as Tik Tok and Ali International Station. Through the live broadcast, viewers were able to listen to the introduction of the burner system and communicate one-on-one with EBICO technicians through comments when confusion arose.

 

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As a core component of the HVAC industry, EBICO was invited to participate in the "International Summit on Carbon Neutral and Clean Heat Development". On the topic of clean heating in the context of carbon peaking and carbon neutrality, government officials, industry association representatives, experts and scholars expressed their views and shared innovative applications of diversified energy technologies in the HVAC field.

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